For some women, longstanding prayers have been answered. The promotional frenzy surrounding the release of Kim Kardashian's 2009 calendar serves as a confirmation that, from the standpoint of cultural arbiters, curvaceous women are "in." Just a year after chubby Britney Spears took as much flak for her weight as her terrible performance at the MTV Video Music Awards, curvaceous women are everywhere in the media. Scarlett Johansson and Beyonce, of course, but also television stars Eva Mendes and Mad Men's Christina Hendricks are making waves with their voluptuous looks. Even Victoria Beckham, long the visible icon for stick-thin women with unnatural-looking large breasts, has renounced her former appearance.
Does this mean women across the country can just relax, eat what they want, and let it all hang out?
Unfortunately, no. A curvy figure like those sported by the eye-catching lovelies listed above is as hard to achieve as the stick-thin physique. Most women when putting on weight put it in all the wrong places: the waist instead of the hips, the stomach instead to the buttocks, too much in the thighs and not enough in the breasts.
The good news is that the curvaceous appearance is easier for many women to achieve with body contouring than the very-skinny appearance. And although both looks may be aided with breast augmentation, fat transplantation can help women by moving fat from undesirable locations to better ones, such as during buttock enlargement. Another advantage for women is that the appearance can be easier to maintain once achieved, and is more resistant to some of the negative effects of aging such as facial wrinkling.